The Evolution Of Animation Industry

The animation is the way or can say a technique where an imaginary or illusionary scenery created to aesthetically appeal the audience in a more effective way which is generally not possible with cameras and other tools.

Today's animation and multimedia industry have revolutionized the film making, video gaming, video marketing or advertising industry as well as the whole world wide web in respect to creating content. Whether you are watching a cartoon or movie or video game or video content, you can notice, animation & multimedia has been used widely in these industries to take the performance of their content or performance on next level. There is some phenomenal example which you can relate that how using the animation and multimedia in your content or product can increase the performance of your content exponentially such as...

Marvel, End game, Bahubali, Chota Bheem & Tom & Jerry (cartoon), 2.O (movie) and it is widely used in the advertising industry as well to promote their product in a much better way.

Since the industry grows exponentially in the market, the demand for these services has increased rapidly. So we, Citrus Inc Studios - 3D production house in India, is well recognized in this market for providing exceptional and innovative services to our clients so that they can excel their business performance as well and touch the pinnacle height of success in their career and business.

Source - Techsite.io

Why VFX is important in Advertising?

Why VFX is Important in Advertising 

A visual effect is a process of creating and/or manipulating an image outside of the context of the actual shot.The creation of visual effects typically involves the integration of real-time sequences and generated images to create a realistic environment because capturing an actual movie is dangerous, expensive, unrealistic or impossible.

The addition of visual effects in a film or ad is usually done during post-production, but the effects are usually tested and developed in pre-production and production. It’s all work of a team of professionals, skilled and creative designers working at a workplace and Citrus Inc Studios is currently one of the best VFX Studios in India providing with a perfect environment and workspace to its employees where they can think of a plan with a high vision and creativity.

Benefits of VFX in advertisement and how it can boost your business

•Visual effects increase the appeal, preferences and possibilities of watching videos.
•Visual effects increase viewers' brand awareness, the likelihood of purchases and the possibility of    downloading advertising product coupons and reduce negative reactions in similar behaviors.
•Using visual effects can increase the popularity of your videos, increase the value of your published content and increase the return on your advertising investment.

Importance of VFX in ads explained

Visual effects also help to define how viewers feel about the products or services in the ad. For example, if an advertisement shows a giant worm that is causing havoc by destroying the plants or your garden and eventually dies after spraying the pesticide, the observer can be sure that the product can get rid of all insects. After all, the insect spray successfully killed the giant worm. 3D animation is the key to success with these types of realistic looking ideas. Get in touch with a quality 3D Animation Studios in Delhi NCR, Citrus Inc Studios, to come up with more creative ads and leave a mark in people’s minds.

VFX ads bring an Image To Life 

Energy that Citrus Inc. Studios brings 

Create a powerful view, sound, colour and motion in your films and ads with the well reputed and best character animation studio in Delhi. Citrus Inc Studios is the only 2D/3D animation studio in India which has been providing high-quality production, development and design services to hundreds of customers around the world. We work with clients from around the world to deliver quality content with a lot of creativity to target the consumer’s mind.

VFX Ads Makes a Stunning design

We work with like-minded people and creators who share the same motivation and passion. We believe in a world of communication and vision stimulation which is a world of unity and inspiration. We inspire the consumer and target their minds encouraging them to buy your product. CitrucInc Studios is a creative production company focused on designing a visual narrative. We use a variety of media - from animation to action - to create rich stories and turn ideas into reality.

Our processes are primarily based on collaboration and finding a unique source of inspiration for each project to generate good ideas for producing influential finished products. Since its inception, Citrus Inc Studios has evolved from a small animation creation studio to one of the most exceptional motion graphics companies in India associated with talented employees, end-to-end production capabilities and a beautiful office in Delhi. Our technology ranges from traditional 2D and 3D animations to live action, special effects, animation, design and more. This versatility allows us to evaluate each project in a unique way and to reflect in depth the best state of the content we want to create.

What is the Difference between Anime and Cartoons?

Source: Google

Have you ever noticed something attractive, something different in cartoons like dragon ball z, Naruto ? Most people categorize it under the usual cartoon series that we see on the cartoon channels, but there is a huge difference between those normal cartoons and these special cartoons we mentioned above. They are categorized under the special segment of Animation called anime which has originated from Japan. The characters in anime are closer to reality and look more real with more emotions and expressions compared to cartoons which are far from reality and more of imaginary physical features. There are companies providing some good cartoon series animation in India, showcasing some great animations and unforgettable characters.

Source: Citrus Inc Studios

Comparing the story line of both the genres anime covers mostly the serious topics and life issues. Their stories contain all the emotions like happiness, sadness, violence etc that we usually experience in real life. On the other hand, cartoons mostly consist of the lighter side stories far from the real world, intended to make the Audience laugh or lighten up the mood. The character animation studio in Delhi help in creating some real like cartoons characters that have been targeting the younger generations.

Source: Citrus Inc Studios

The target audience for anime is not fixed they are famous in adults as well as kids, on the other hand, the target audience of the cartoons is mostly for kids. The anime characters can be easily differentiated through their large eyes long hairs and mostly a good human physique. On the other hand, cartoons are more like caricatures which we usually don't see in real life. The VFX studios in Delhi NCR help in making these anime more expressive and give them a more distinct visible expression for every emotion, for example, an angry character will be shown with a stress mark or a bulging vein on the forehead.

Overall anime are more connected to real life and cover up a proper story line compared to cartoons which are made on the lighter note with the motive to spread some smiles. Their many good companies which provide realistic animation in India and CITRUS INC STUDIOS is one of them having an ample amount of experience and expertise in 2D/3D animation. So, the next time your plan to watch a cartoon you have a clear choice depending upon your mood, whether you want to watch something materialistic or you are just there to lighten up the mood.

Source: Google

What Is Motion Graphics Animation?

While browsing YouTube or Vimeo we must have come across some visually beautiful videos with texts and loads of information, what is that stuff actually? Not a video exactly nor a documentary. This is the new trend in the animation industry which has gained a significant spot in the marketing world. The idea of motion graphics had originated from the old age flip-books and zoetrope which were in use since the 18th century. It can also be called a kind of info-graphics consisting of animation effects and sounds. There are many companies providing REALISTIC ANIMATION IN DELHI. They are the means of awareness about a brand, product or service, by using beautiful graphics along with informative texts and sounds with a narration of the texts. There is a thin line between animation and motion graphics in a layman's language a motion graphic is still considered an animation. 

The motion graphics are mostly commercially driven and focus more on branding and educating. As they consist of only graphics and texts the animators try to make it more attractive and beautiful by using beautiful and soothing colours and eye-catchy visual effects in order engage the viewers because no one watches a video just because there is some something informative in it. There are a few good MOTION GRAPHICS COMPANIES IN INDIA which are creating informative content accompanied by some watchable graphics for the viewers. It is basically a combination of sound, graphics, and visual effects.

In the early times, when computers were not so common motion graphics were too expensive to afford but as the time has evolved and computers are much easier to access motion graphics have become much cheaper and easily accessible making it a common way of branding and awareness. Adobe After Effects is the most used software for this purpose by most of the animators. There are many 3D PRODUCTION HOUSES IN DELHI which provides these services along with animation and 3D graphics.

A motion graphic is a good marketing technique for a B2B process as the business owners want to choose the best product and through motion graphics, all the right features and advantages can be easily highlighted and explained. The buyers in B2B segments want to save time and money and increase profits. Through motion graphics, one can explain how their product fulfils these needs. It is one of the strongest means to convey and clear the doubts about a product or a service in a B2B process. CITRUSINCSTUDIOS is one of the leading 3D ANIMATION COMPANY INDELHI having ample amount of experience in 3D animation and motion graphics. It is a company on which businesses can rely upon and as the marketing trends are changing the businesses need to adopt the new and engaging techniques in order to survive.

3D Animation - Growing Uses in Different Fields

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There are millions of Marvel superhero movie fans out there. Such movies are a treat for the eyes. But what makes such movies so watchable? More than half of their heart thrilling scenes are a result of the hi-tech 3D animation. They are able to create lifelike graphics, which makes it difficult to differentiate between the animated and what is for real. 3D animation has become the backbone of the entertainment industry. More than half of the highest grossing films in the world consist of 3D animation and graphics. 3D viewing has totally changed the cinema viewing experience of the audience; they are ready to spend almost double the amount of a non-3D ticket just because of the spine-chilling experience they get. There are a few good 3D Production Houses in India recognized for their advanced visuals. Not only the entertainment industry, 3D animation has taken over various other industries by a storm in the past few years.

Interior designer uses it for planning out there blueprints, animation gives a more accurate view of the rooms helping them in making more accurate calculations and decisions. Architects also use animation plan their building and structural design. It gives them every minor detail and an elaborated view of the project and the best part is it much easier to make any changes in a 3D animated architectural design.

Paper Baat- The HOPE

Another blooming field in which animation has a crucial use is the gaming industry. In India itself, the industry has the worth of $890 million and by 2020 it is expected to reach $1.1 billion. The reason behind this widespread popularity of the gaming industry is the ease of access. Games are now just a click away; there are a plethora of free and paid mobile games and other downloadable games available in the markets which are just a few clicks away from the users. Citrus Inc Studios is one such company providing realistic 3D Animation Studiosin Delhi NCR; they have an expertise in 3D animation and are the creators of many beautiful games.

ZOOM CAR

The 3D Animation Companies in Delhi have been increasing at a fast pace in the past few years because of the increasing demand for visuals and 3D graphics in various industries. Animation also has a major role in education these days. With the evolved techniques of teaching, the use of animation has increased rapidly because it becomes super easy for the learner to understand through animations and visuals. It's not only easy to learn but also keeps the learner's engaged because of the eye catchy graphics and methods. 

With the animation industry reaching new heights with time it has become really essential for other industries to adapt its usage with the changing trends and cope up with more hi-tech resources. Such businesses can take the help of various 3D animation studios in Delhi NCR which can help them in creating some stunning visuals eventually helping them in engaging the target audience.